Batter Chatter: Interview with Jess of All Things Cupcake


Not sure if you've gathered it yet--but we are really into cupcakes. (Insert brief pause with intense expression). Like, really into cupcakes. So it certainly gives us pause when we meet someone who is possibly even more into cupcakes than us. Nonetheless, we know when we've met our match, as is the case with All Things Cupcake, a Tennessee-based blog dedicated to...well, you know. Bursting with recipes, photos and all the cupcake products and services you could ever dream of, this blog has already snagged a place in Martha Stewart's Circle, not to mention our hearts. We recently had a chance to learn more about Jess (aka Tattooed Mama), the Head Cupcake herself, in an email interview; here's what we learned about the dessert scene in the south, cupcake tattoos, and ideal frosting-to-cake ratios:

Cakespy: Can you tell us a little bit about yourself i.e., name, geographical location, occupation)?
Tattooed Mama: I have the ever so popular name, Jessica. Most call me Jess or The Tattooed Mama. I'm a California girl, born and raised. I moved to Tennessee in 2005 and had quite the culture shock. I am a stay at home mama who enjoys blogging, baking, and obsessing over cupcakes. Quite the life, I must say.

CS: What made you decide to start All Things Cupcake?
TM: After contributing many items to Cupcakes Take The Cake, I decided to quit annoying them with all the products I've come across. I then started a blog where I can let others know where to find any and all things cupcake and keep everyone up to date on all the latest cupcake trends. I have six contributors who also love to bake, share their recipes, and who also love to share their obsession for cupcakes with the world.

CS: You live in Tennessee... is there a big cupcake bakery scene there?
TM: Sad to say, there is not. The closest cupcake bakery that I am aware of is in Atlanta, Georgia. I need to change this, don't I?

CS: What other types of desserts are popular in your area?
TM: Pies, pies, pies. They seem to be the ticket around here. I, however, am not a big fan of pie.

CS: Some people say that "Pie is the new cake". What do you think of this?
TM: Gosh, I hope not...I usually eat the filling, or the topping. I never really enjoyed the crust that much.

CS: What is your favorite type of cupcake?
TM: I love Asian inspired cupcakes. I recently made Green Tea Cupcakes with Cream Cheese Frosting and a Tapioca Filling. Delicious.

CS: You have a baby girl! Has she had her first cupcake yet? If not, what will be the first special one you'll make her?
TM: She has not had her first cupcake yet, but she did get her first taste of peas today. I am thinking about taking the recipe for "baby's first cake" and making a cupcake for her. It's a sugar-free form of Carrot Cake, basically.

CS: You're married to a tattoo artist (!). Do you have any cupcake tattoos?
TM: Why yes I do! After not being able to get any tattoos for a year, one of the first tattoos I got after the baby was born, was my cupcake tattoo. I have posted about it on All Things Cupcake of course.

CS: What is your favorite non-cupcake dessert?
TM: I would have to say, Green Tea Ice Cream or Fried Bananas. (Sure, I am a sucker for Green Tea). You can't find it around here, so I have resorted to making it myself.

CS: You bake an awful lot--what is one of your favorite things to bake?
TM: Peppermint Brownies with Cream Cheese Frosting and a Candy Cane Topping. Holiday Treat. I will be making these later today!

CS: In your opinion, when is the best time of day to eat cupcakes?
TM: Is there really a wrong time of day to eat a cupcake? I can remember having a cupcake for breakfast, lunch, and a midnight snack. I am not ashamed!

CS: At Cakespy, Head Spy Jessie likes to cut her cupcakes in quarters before eating them (weird but true). Do you ever engage in (or have you ever witnessed) any strange cupcake eating behavior?
TM: I have witnessed my little nephew licking off the frosting first. I try to take a big enough bite to include the frosting and the cupcake. It's pretty hard.. and can be messy. I usually get frustrated and grab a fork. Eating a cupcake with a fork is so classy, don't you think?

CS: In your opinion, is there an "ideal" cake-to-frosting ratio for cupcakes? If so, what is it?
TM: It all depends. If the frosting is really rich, I'd say the less frosting the better. However, if it's a white chocolate frosting.. I would easily go for a 60% frosting, 40% cake. Yum!!

CS: What (if anything) makes a "bad" cupcake?
TM: I remember eating a cupcake when I was younger, and the frosting left that nasty chalky taste in your mouth. I didn't like that.

CS: What are some of your favorite baked good or foodie blogs?
TM: I love Cakespy of course. Oh, the artwork! I also love recipes from cupcakerecipes.com. I have also used and tweaked the green tea cupcake recipe from Cupcake Bakeshop by Chockylit.

Cakespy Note: We did not pay, bribe, or offer free cupcakes to Jess for this mention, although we can't argue her good taste.

CS: What is next for All things Cupcake?
TM: Recently, ATC has been accepted into Martha's Circle. (The Martha Stewart Network). This is exciting news. There are loads of new items that we will be writing about, as well as featuring the highly requested cupcake tattoo photos from other viewers. I am also currently working on getting an interview together with Johnny Cupcakes. Should be lots of fun.

All Things Cupcake can be found online at allthingscupcake.blogspot.com.